Liisa Holmberg Lapland Ambassador
Photo by: Liisa Holmberg

Liisa Holmberg

Rector of the Sámi Education Institute, Chair of the Council of the University of the Arctic and an internationally networked woman of power, who is hardly ever left at a loss and who knows how to make the heart and reason meet.

– As an Ambassador of Lapland I want to point out how special area Finnish Lapland is.  We have here the freshest waters in the whole world, our nature is still relatively untouched.  It provides living conditions to traditional livelihood as well as modern business like growing international tourism.  The most important resource of our area are the people.  We have adapted this climate and environment, we are the best specialists of snow, ice and the coldness.  The network of high quality education from University level to vocational schools provides an excellent platform to the new arctic innovations and business in Lapland.